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Ministry of Tourism and Antiquities in cooperation with eFinance Investment Group launches the first integrated software system to book tickets of the National Museum of Egyptian Civilization NMEC
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Ministry of Tourism and Antiquities in cooperation with eFinance Investment Group launches the first integrated software system to book tickets for the National Museum of Egyptian Civilization The project is the first of its kind in Egypt and it’s the first electronic ticketing platform using bar code which enables visitors to book the ticket through the portal and mobile application visitors pay through bank cards and electronic wallets, in order to enhance visitors experience and reduce paperwork.
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Two Decades of Excellence: eFinance Investment Group Celebrates 20 Years of Innovation & Impact
eFinance Investment Group proudly celebrated its 20th anniversary with a landmark gala at Giza Palace, marking two decades of pioneering achievements in digital transformation and financial inclusion. The event brought together Egypt’s most esteemed leaders, including eight current ministers, more than eleven former ministers, and numerous high-ranking officials and decision-makers, underscoring the Group’s vital role in shaping Egypt’s digital economy.The evening featured a powerful documentary film, “20 Years of eFinance,” showcasing the Group’s journey and milestones through the voices of key figures, partners, and former collaborators, backed by archival footage from the past two decades. The film highlighted eFinance’s impact across multiple sectors and its role in driving Egypt’s digital transformation.Guests were also treated to a spectacular live interactive entertainment show, creatively narrating eFinance’s story and its transformative impact on the economy and society, followed by a dazzling performance by Lebanese superstar Elissa that added an unforgettable touch to the celebration.A special moment of recognition took place as H.E. Ahmed Kouchouk, Minister of Finance, honored Dr. Youssef Boutros Ghali for his visionary contributions to Egypt’s financial sector and digital transformation journey.Mr. Ibrahim Sarhan, Chairman & CEO of eFinance Investment Group, stated:"Our journey began with a vision and the unwavering support of the state. Today, we have successfully built the largest electronic payment and collection network in the region, serving millions and enabling faster, easier services for citizens and investors. We remain committed to innovation and expansion, both locally and internationally."H.E. Ahmed Kouchouk, Minister of Finance, added:"eFinance is an inspiring Egyptian success story that has significantly improved services for citizens and strengthened the efficiency of our economy. I am very proud of this important experience and grateful to all who made this dream a reality. Our ambition with eFinance is great—it is an investment in the future, leveraging cutting-edge technologies inside and outside Egypt. Several countries have requested to replicate Egypt’s pioneering digital transformation model through eFinance to develop their public finance systems. Together, we have a tremendous opportunity to move forward."As eFinance Investment Group enters its next chapter, the company continues to lead with innovation, collaboration, and a strong focus on enabling financial inclusion across Egypt and beyond.
EFIG & Helwan University Launch Digital Services to Advance Financial Inclusion & Digital Transformation
Helwan University today unveiled a comprehensive suite of digital services in collaboration with eFinance Investment Group, a leading fintech company in Egypt and Africa. This initiative marks a significant step in accelerating digital transformation and promoting financial inclusion within the education sector.The launch event, held at the university’s Arts and Culture Complex, featured an overview of Helwan University, a video presentation of the new services, and speeches highlighting the importance of collaboration between academia and the digital financial sector. A panel discussion also explored the future of digital transformation in higher education.A New Era of Smart Campus ServicesAs part of its commitment to enhancing student life and creating a fully digital learning environment, a unified smart app was introduced. The app allows students to:• Stay updated with university news• Receive a digital student ID card with a QR code• Pay tuition and bills electronically• Receive digital receipts• Track class schedules and academic evaluations• Get instant support and assistanceAdditionally, the university launched a smart ID card integrated with the Rize app, offering a secure, all-in-one solution that combines student identification with financial services. The card empowers students to manage their finances early on, enabling:• Money transfers• Secure online shopping• ATM withdrawals and deposits• Bill payments and mobile top-ups• Access to exclusive student discountsThe card also serves as an official university ID, displaying the student’s name, photo, and faculty, ensuring a seamless experience that merges academic and financial functionalities.Leadership PerspectivesIbrahim Sarhan, Chairman and CEO of eFinance Investment Group, stated:“Investing in digital education is a strategic priority for us. It enhances learning quality, expands communication, and supports economic efficiency. Our partnership with Helwan University reflects our commitment to Egypt’s digital transformation and financial inclusion goals. The unified app and smart card represent a major leap forward in campus services.”Prof. Dr. El-Sayed Kandil, President of Helwan University, added:“This launch is a pivotal milestone in our vision to modernize education and simplify student life through technology. Our collaboration with eFinance demonstrates the synergy between academia and the digital financial sector, positioning Helwan University as a forward-thinking institution aligned with Egypt’s digital agenda.”Toward a Digitally Empowered FutureThis initiative marks a transformative moment for Egyptian universities, fostering a digitally aware student community ready for the demands of the digital economy. It reinforces Helwan University’s role as a pioneer in integrating technology into higher education, in line with Egypt’s national digital transformation strategy.
Ministry of Health Signs MoU with eFinance to Provide E-Payment Services
Dr. Khaled Abdel Ghaffar, Deputy Prime Minister and Minister of Health and Population, witnessed the signing of a Memorandum of Understanding between the Ministry and eFinance, the digital operations arm of eFinance Investment Group, to provide electronic payment services for the Ministry’s headquarters, affiliated bodies, and hospitals through available e-payment channels.Dr. Hossam Abdel Ghaffar, the Ministry’s Spokesperson, stated that the MoU was signed by Dr. Mohamed Abdelwahab, Permanent Representative of the Ministry, and Eng. Hossam El-Gouly, CEO of eFinance.The agreement aims to offer digital solutions for collecting service fees across the Ministry and its affiliates via the Electronic Payment and Collection Center. eFinance specializes in digital payment systems compatible with government accounting frameworks and Egyptian banking systems. It also operates a secure, nationwide digital infrastructure aligned with global standards and national security requirements.The MoU includes linking the Ministry’s systems with the Electronic Payment and Collection Center, based on the technical needs of the e-payment system, particularly for automated services. It also outlines daily reconciliation procedures using the Center’s reports and the provision of suitable payment channels.Following the signing, Dr. Abdel Ghaffar held a meeting with company representatives to discuss implementation mechanisms. He reaffirmed the Ministry’s commitment to the national strategy for digital payments, in line with Law No. 18 of 2019 regulating non-cash transactions, and emphasized the Ministry’s role in advancing financial inclusion.The Minister highlighted that the new system will simplify processes for citizens interacting with the Ministry and its affiliates. A pilot phase has already begun for services provided by the Central Administration for Non-Governmental Therapeutic Institutions and Licensing.Attendees from the Ministry included:• Dr. Mohamed El-Tayeb• Dr. Mohamed Abdelwahab• Dr. Mohamed RamadanAttendees from eFinance included:• Eng. Ibrahim Sarhan• Eng. Hossam El-Gouly• Eng. Ahmed Ismail